A strategic retail and point of sale partner, working with brands and their agencies across the Middle East and beyond.
About us
We are a strategic retail and point of sale partner whose forte stems from years of experience in retail, trade marketing and visual merchandising with the top tier organizations. For our partners, we provide a turnkey solution for their design, content, and strategy needs.
EDGE is headquartered in Lebanon but has active projects being conducted across the Middle East Region. We understand the regional dynamics of brands and provide tailored solutions to fit each client's needs.
What we do
Positioning, identity development and brand guidelines, built to hold up once they meet the shelf.
POSM, displays and branded environments developed to design-intent level, ready for the fabricator.
Retail concepts and spatial design taken from first idea through to build-ready drawings.
Brand-led digital products and sites, designed and developed in step with the wider identity.
Decks structured and designed to persuade the person who actually signs off.
Selected work
Contact
Send us the brief and the deadline. We come back within one working day with a view on fit and what it would take.
Beirut, Lebanon — working across the region